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Why B2B apps are the most under-utilised resource in the tech industry

It remains one of Apple’s most iconic taglines: there’s an app for that. Years later, the phrase is still referenced regularly and was even copyrighted by Apple after its widespread success.

However, the tagline has not aged since its launch. If anything, it rings even more true in 2019 than it did in 2009. In March 2009, there were approximately 25,000 apps available on the App Store. Today, the number exceeds 2.2 million.

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About the Author:

Lara Paholski is the Executive General Manager of IDSecure.